— Pedro Julien
Used Centered Design & Creative Concepts
a creative director, with a strong design background,
which believes in simplicity to create rich branding
solutions and powerful interactive experiences.

— Pedro Julien
Used Centered Design & Digital Products
a creative director with a solid design base,
which believes in simplicity to create rich
branding solutions and powerful interactive experiences.


— Royal Canin
One design system and look n' feel to unite all the digital properties of the company.

The project is a shared design system that unifies the global digital style. It eliminates ambiguity and the need to reinterpret our brand, allowing us to deliver distinctive, consistent brand experiences, across all our digital properties, irrespective of device or technology. As a common set of tools and resources, the Design Language enables Royal Canin to move faster, reducing the time needed to deliver new products and services. Central to the project approach is making it easier to upscale and upgrade our digital properties. This is also an project that will grow with collaboration across different digital teams and partners.

— Royal Canin
One design system and look n' feel to unite all the digital properties of the company.

The project is a shared design system that unifies the global digital style. It eliminates ambiguity and the need to reinterpret our brand, allowing us to deliver distinctive, consistent brand experiences, across all our digital properties, irrespective of device or technology. As a common set of tools and resources, the Design Language enables Royal Canin to move faster, reducing the time needed to deliver new products and services. Central to the project approach is making it easier to upscale and upgrade our digital properties. This is also an project that will grow with collaboration across different digital teams and partners.

Sem Título-1b
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2019—RC—2
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— Valor
Stabilish a new era to the company, doing a new branding approach
and a value product.

Global reach Local knowledge; Valor is the pioneer cross-border venture
fund bridging the US and Brazilian technology markets. With the focus in
a fresh and modern new visual id, Valor believed in a new way to be in the
startup investors world.

ValorCapital—Logo2
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2019—HtC—3
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© Pedro Julien 2015—2019